PropellerAds
- 13 billion ad impressions daily
- 195+ countries
- $100 minimal deposit
- Telegram ads
- Push ads
- In-page push ads
- Popunder
- Interstitial
- Survey Exit
Top 10 best push ads networks in 2024
35+ push ad networks are listed below
35+ push ad networks are listed below
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RichAds is a global self-serve ad network, and ad tech company. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.003. You can deposit using Wire transfers, bank cards, Сapitalist, or Payoneer.
PropellerAds is a multisource advertising platform with 13Bln+ global audience. Push traffic is sold on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.005. You can deposit using Debit and credit cards (Visa, MasterCard, American Express), Wire Transfer, PayPal, UnionPay, WebMoney, and Skrill.
HilltopAds is an easy sef-serve platform for advertisers and publishers. Push traffic is sold on a CPC, CPM and CPA basis. The minimum CPC starts from $0.01. You can deposit using Bitcoin, Capitalist, Paxum, PayPal, Wire Transfer, ePayservice, Webmoney, USDT.
EZmob is a display and mobile advertising network. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.003. You can deposit using Paxum, PayPal, Capitalist, BlueSnap and other methods by request
Galaksion is a provider of direct traffic from website owners. Push traffic is sold on a CPC and CPA basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Bank cards, Wire Transfers, Paxum and Webmoney
Push.House is a push ad networks with striking ad coverage. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.0001. You can deposit using Bank cards, USDT (TRC20), Bitcoin, Paypal, Capitalist, Webmoney, Paxum.
TacoLoco is an exclusive ad network brought by LosPollos. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Capitalist, Paxum, Bank cards (Visa/Mastercard), PerfectMoney, TRC20, Wire Transfer. Minimal deposit for Wire Transfer: $100.
AdOperator is an advertising network for affiliate marketers, site owners and sales boost. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Credit Card, USDT TRC20, PayPal, AliPay, Capitalist, Paxum, Bank Transfer.
ClickAdu is a premium ad network. Push traffic is sold on a CPM, CPC, SmartCPM and SmartCPA basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Cards (debit/credit), PayPal, WebMoney, and Paxum. Minimal deposit for Wire Transfer: $100.
AdCash is a global self-serve online advertising platform. Push traffic is sold on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.01. You can deposit using Credit Card, PayPal, Cryptocurrency (USDC, USDT, BTC, ETH), Wire Transfer.
Kadam is the largest advertising network that uses the most modern technologies for a comprehensive solution to customer tasks. Push traffic is sold on a CPC,CPM and CPA basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Bank cards, Paxum, PayPal, USDT, QIWI, Webmoney and Wire transfer
Traffic Nomads is your reliable partner in media buying. Push traffic is sold on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.003. You can deposit using PayPal, Wire transfer, Credit Card, Paxum, Capitalist, Cryptocurrency.
ExoClick is an innovative ad company which serves 12 billion geo-targeted ads a day. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Debit/Credit Card, Unionpay (only for users from China), Wire transfer, Paxum, Cryptocurrency. Minimal payment for Wire transfer and Cryptocurrency is 200 EUR/USD.
Dao.ad is a unique conversion and monetization platform for traffic. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Credit Card, Wire transfer, Paxum, Stripe, Capitalist, Payoneer, Cryptocurrency. ACH payments
AdMaven is a self-service ad network providing comprehensive advertising and ad optimization solutions. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Paypal, Credit Card, Webmoney, Paxum, Payoneer, Wire, Capitalist, BTC. Webmoney option is available for specific countries only. Minimal deposit for BTC: $1000.
AdsTerra is a global advertising and affiliate network with a Partner Care approach. Push traffic is sold on a CPC, CPM and CPA basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Paxum, UnionPay, Visa and Mastercard, Wire Transfer, Capitalist. Minimal deposit for Wire Transfer: $1000.
EvaDav is a leading advertising platform. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Wire transfer, Credit Cards, Paypal, Paxum, Payoneer, Bitcoin, Tether, Webmoney, Wechat, Bitpay, Neteller, Skrill, Qiwi, UnionPay, Paysafecard, Capitalist, MOL Wallet. Cashback system and Credit line are available.
Traforama is an open marketplace for advertisers. . Push traffic is sold on a CPM basis. The minimum CPM for push notifications starts from $0.002. You can deposit using Wire transfer, Capitalist, Paypal, Paxum, Payoneer, Crypto.
MyBid is an international multi-format advertising network that offers advertisers a user-friendly dashboard for creating and managing ad campaigns independently. The platform ensures high-quality traffic across all verticals, delivering effective and reliable results.
BroPush is a reliable multi-format advertising network. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.01. You can deposit using Capitalist, Tether (USDT) and Bank Transfer
AdsCompass is a global ad network that offers mutually beneficial cooperation for webmasters, advertisers, media buyers, and ad networks. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.0003. You can deposit using Capitalist, Paxum, USDT, Bitcoin, PayPal, Credit cards, WebMoney, Wire
RollerAds is an advertising network with top-performing ad formats. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Bank Cards, Webmoney, Capitalist, Paxum, Payoneer, PayPal and Crypto
Adavice DSP is a global self-serve ad platform designed to meet your traffic needs. Push traffic is sold on a on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.003. You can deposit using Cryptocurrencies, Wire and PayPal.
RichAds is a leading push ad platform acrting as a part of RichAds. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.003. You can deposit using Wire transfers, Bank Cards, Сapitalist, or Payoneer.
Pushub is an AI-powered ad network with a broad reach. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.01. You can deposit using Wire transfers, Paypal, Сapitalist, Paxum or Crypto.
UngAds is a powerful system for advertisers and publishers. Push traffic is sold on a on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.007. You can deposit using Paxum, Payoneer, Bank card, Wire Transfer (EUR/USD), PayPal.
Mobidea Push is a single dashboard for media buyers to buy from 45+ exclusive push traffic providers. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using PayPal, WebMoney, Paxum, ePayments, and Wire Transfers. VIP Affiliates don't have to pay any withdrawal fees.
Onclicka is a performance-driven global self-serve ad network. Push traffic is sold on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.0001. You can deposit using Credit card, Wire transfer, Bitcoin, Capitalist (including TRC20), Perfect Money, Coinbase
Pushground is a self-service ad network providing comprehensive advertising and ad optimization solutions. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Credit Cards: Visa, MasterCard, Maestro; JCB, Diners Club, & Discover; Wire Transfers, WebMoney, PayPal. Minimal Deposit for Wire Transfers: $200.
TrafficHunt is the best solution for solving your marketing tasks. Push traffic is sold on a CPC basis. The minimum CPC starts from $0.005. You can deposit using Wire, Paxum, Capitalist, Webmoney, Payoneer
AdProfex is the advertising network focused on performance. Push traffic is sold on a CPC basis. The minimum CPC starts from $0.01. You can deposit using Capitalist
ROIads is a premium push ad network. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.003. You can deposit using Cards, Wire transfer, Bank transfer, Capitalist
Zeropark is all-in-one advertising platform delivering advertising and monetization solutions for global brands and businesses. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.0013. You can deposit using PayPal, Credit card, Wire Transfers.
OctoClick is a modern advertising platform created according to your wishes. In-page push traffic is sold on a CPM basis. The average CPC for in-page push is $0.01. You can deposit using Capitalist, Cryptomus (BTC, ETH, USDT), PayLama, QIWI
TwinRed is a leading service provider in the digital advertising sector. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.0001. You can deposit using Wire Transfer, Crypto, Paypal and Paxum. Minimal Deposit for Wire Transfers: $500.
TrafficStars is a powerful self-serve ad Network and ad exchange. Push traffic is sold on a CPC and CPM basis (for in-page push). The minimum CPC for push notifications starts from 0.001. You can deposit using Credit Card, Paxum, Wire Transfer, CoinGate, Capitalist. Minimum Payment for Wire Transfer: $500.
PlugRush is a powerful, yet simple solution for digital marketing. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.01. You can deposit using Credit Card, Paxum, WebMone, PayPal, Wire Transfer. Minimum Payment for Wire Transfer: $500.
ADxAD is the best advertising network for Asian traffic. Push traffic is sold on a CPC basis. The minimum CPC starts from $0.06. You can deposit using Wire, Paxum, Capitalist, Paypal and Crypto (USDT)
BidVertiser is a direct advertising network where optimization meets transparency. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using PayPal, Credit Card, Crypto, WebMoney, Paxum, Payoneer, Capitalist, Skrill, Neteller, Rapid Transfer, InterKassa and Wire Transfer.
RichAds
RichAds is a global self-serve ad network, and ad tech company. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.003. You can deposit using Wire transfers, bank cards, Сapitalist, or Payoneer.
PropellerAds
PropellerAds is a multisource advertising platform with 13Bln+ global audience. Push traffic is sold on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.005. You can deposit using Debit and credit cards (Visa, MasterCard, American Express), Wire Transfer, PayPal, UnionPay, WebMoney, and Skrill.
HilltopAds
HilltopAds is an easy sef-serve platform for advertisers and publishers. Push traffic is sold on a CPC, CPM and CPA basis. The minimum CPC starts from $0.01. You can deposit using Bitcoin, Capitalist, Paxum, PayPal, Wire Transfer, ePayservice, Webmoney, USDT.
EZmob
EZmob is a display and mobile advertising network. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.003. You can deposit using Paxum, PayPal, Capitalist, BlueSnap and other methods by request
Galaksion
Galaksion is a provider of direct traffic from website owners. Push traffic is sold on a CPC and CPA basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Bank cards, Wire Transfers, Paxum and Webmoney
Push.House
Push.House is a push ad networks with striking ad coverage. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.0001. You can deposit using Bank cards, USDT (TRC20), Bitcoin, Paypal, Capitalist, Webmoney, Paxum.
TacoLoco
TacoLoco is an exclusive ad network brought by LosPollos. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Capitalist, Paxum, Bank cards (Visa/Mastercard), PerfectMoney, TRC20, Wire Transfer. Minimal deposit for Wire Transfer: $100.
AdOperator
AdOperator is an advertising network for affiliate marketers, site owners and sales boost. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Credit Card, USDT TRC20, PayPal, AliPay, Capitalist, Paxum, Bank Transfer.
ClickAdu
ClickAdu is a premium ad network. Push traffic is sold on a CPM, CPC, SmartCPM and SmartCPA basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Cards (debit/credit), PayPal, WebMoney, and Paxum. Minimal deposit for Wire Transfer: $100.
AdCash
AdCash is a global self-serve online advertising platform. Push traffic is sold on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.01. You can deposit using Credit Card, PayPal, Cryptocurrency (USDC, USDT, BTC, ETH), Wire Transfer.
Kadam
Kadam is the largest advertising network that uses the most modern technologies for a comprehensive solution to customer tasks. Push traffic is sold on a CPC,CPM and CPA basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Bank cards, Paxum, PayPal, USDT, QIWI, Webmoney and Wire transfer
Traffic Nomads
Traffic Nomads is your reliable partner in media buying. Push traffic is sold on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.003. You can deposit using PayPal, Wire transfer, Credit Card, Paxum, Capitalist, Cryptocurrency.
ExoClick
ExoClick is an innovative ad company which serves 12 billion geo-targeted ads a day. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Debit/Credit Card, Unionpay (only for users from China), Wire transfer, Paxum, Cryptocurrency. Minimal payment for Wire transfer and Cryptocurrency is 200 EUR/USD.
Dao.ad
Dao.ad is a unique conversion and monetization platform for traffic. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Credit Card, Wire transfer, Paxum, Stripe, Capitalist, Payoneer, Cryptocurrency. ACH payments
AdMaven
AdMaven is a self-service ad network providing comprehensive advertising and ad optimization solutions. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Paypal, Credit Card, Webmoney, Paxum, Payoneer, Wire, Capitalist, BTC. Webmoney option is available for specific countries only. Minimal deposit for BTC: $1000.
AdsTerra
AdsTerra is a global advertising and affiliate network with a Partner Care approach. Push traffic is sold on a CPC, CPM and CPA basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Paxum, UnionPay, Visa and Mastercard, Wire Transfer, Capitalist. Minimal deposit for Wire Transfer: $1000.
EvaDav
EvaDav is a leading advertising platform. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Wire transfer, Credit Cards, Paypal, Paxum, Payoneer, Bitcoin, Tether, Webmoney, Wechat, Bitpay, Neteller, Skrill, Qiwi, UnionPay, Paysafecard, Capitalist, MOL Wallet. Cashback system and Credit line are available.
Traforama
Traforama is an open marketplace for advertisers. . Push traffic is sold on a CPM basis. The minimum CPM for push notifications starts from $0.002. You can deposit using Wire transfer, Capitalist, Paypal, Paxum, Payoneer, Crypto.
MyBid
MyBid is an international multi-format advertising network that offers advertisers a user-friendly dashboard for creating and managing ad campaigns independently. The platform ensures high-quality traffic across all verticals, delivering effective and reliable results.
BroPush
BroPush is a reliable multi-format advertising network. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.01. You can deposit using Capitalist, Tether (USDT) and Bank Transfer
AdsCompass
AdsCompass is a global ad network that offers mutually beneficial cooperation for webmasters, advertisers, media buyers, and ad networks. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.0003. You can deposit using Capitalist, Paxum, USDT, Bitcoin, PayPal, Credit cards, WebMoney, Wire
RollerAds
RollerAds is an advertising network with top-performing ad formats. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Bank Cards, Webmoney, Capitalist, Paxum, Payoneer, PayPal and Crypto
Adavice
Adavice DSP is a global self-serve ad platform designed to meet your traffic needs. Push traffic is sold on a on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.003. You can deposit using Cryptocurrencies, Wire and PayPal.
RichPush
RichAds is a leading push ad platform acrting as a part of RichAds. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.003. You can deposit using Wire transfers, Bank Cards, Сapitalist, or Payoneer.
Pushub
Pushub is an AI-powered ad network with a broad reach. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.01. You can deposit using Wire transfers, Paypal, Сapitalist, Paxum or Crypto.
UngAds
UngAds is a powerful system for advertisers and publishers. Push traffic is sold on a on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.007. You can deposit using Paxum, Payoneer, Bank card, Wire Transfer (EUR/USD), PayPal.
Mobidea Push
Mobidea Push is a single dashboard for media buyers to buy from 45+ exclusive push traffic providers. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using PayPal, WebMoney, Paxum, ePayments, and Wire Transfers. VIP Affiliates don't have to pay any withdrawal fees.
OnClickA
Onclicka is a performance-driven global self-serve ad network. Push traffic is sold on a CPC and CPM basis. The minimum CPC for push notifications starts from $0.0001. You can deposit using Credit card, Wire transfer, Bitcoin, Capitalist (including TRC20), Perfect Money, Coinbase
Pushground
Pushground is a self-service ad network providing comprehensive advertising and ad optimization solutions. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using Credit Cards: Visa, MasterCard, Maestro; JCB, Diners Club, & Discover; Wire Transfers, WebMoney, PayPal. Minimal Deposit for Wire Transfers: $200.
TrafficHunt
TrafficHunt is the best solution for solving your marketing tasks. Push traffic is sold on a CPC basis. The minimum CPC starts from $0.005. You can deposit using Wire, Paxum, Capitalist, Webmoney, Payoneer
AdProfex
AdProfex is the advertising network focused on performance. Push traffic is sold on a CPC basis. The minimum CPC starts from $0.01. You can deposit using Capitalist
ROIads
ROIads is a premium push ad network. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.003. You can deposit using Cards, Wire transfer, Bank transfer, Capitalist
Zeropark
Zeropark is all-in-one advertising platform delivering advertising and monetization solutions for global brands and businesses. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.0013. You can deposit using PayPal, Credit card, Wire Transfers.
Octoclick
OctoClick is a modern advertising platform created according to your wishes. In-page push traffic is sold on a CPM basis. The average CPC for in-page push is $0.01. You can deposit using Capitalist, Cryptomus (BTC, ETH, USDT), PayLama, QIWI
TwinRed
TwinRed is a leading service provider in the digital advertising sector. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.0001. You can deposit using Wire Transfer, Crypto, Paypal and Paxum. Minimal Deposit for Wire Transfers: $500.
TrafficStars
TrafficStars is a powerful self-serve ad Network and ad exchange. Push traffic is sold on a CPC and CPM basis (for in-page push). The minimum CPC for push notifications starts from 0.001. You can deposit using Credit Card, Paxum, Wire Transfer, CoinGate, Capitalist. Minimum Payment for Wire Transfer: $500.
PlugRush
PlugRush is a powerful, yet simple solution for digital marketing. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.01. You can deposit using Credit Card, Paxum, WebMone, PayPal, Wire Transfer. Minimum Payment for Wire Transfer: $500.
ADxAD
ADxAD is the best advertising network for Asian traffic. Push traffic is sold on a CPC basis. The minimum CPC starts from $0.06. You can deposit using Wire, Paxum, Capitalist, Paypal and Crypto (USDT)
BidVertiser
BidVertiser is a direct advertising network where optimization meets transparency. Push traffic is sold on a CPC basis. The minimum CPC for push notifications starts from $0.001. You can deposit using PayPal, Credit Card, Crypto, WebMoney, Paxum, Payoneer, Capitalist, Skrill, Neteller, Rapid Transfer, InterKassa and Wire Transfer.
Push notification advertising is the latest way to push your message out to potential customers. It’s a proven and effective tool, but it’s not for everyone. If you intend to use push notification ads for your business, this article can help you understand more about this ad type.
Let’s talk about push ads, specifically how it all started, the different types available now, verticals where it can be used, and how to choose the right push network.
A push notification is a small message that appears in real-time on a user’s mobile device or desktop. This ad type has seen its boom just a couple of years ago. It is a hot advertising style because of the level of engagement it brings and the native feel of the notification. It doesn’t interrupt the user experience, and it guarantees 100% human clicks.
Push notifications consist of the following elements: a title, an icon, a description and an image.
They intend to grab attention and encourage users to visit a website, enticing them with offers of new content or products they might like.
Explore these articles for insights on creating impactful notifications that truly resonate and engage your audience:
Recognizing the potential of this technology to deliver not only regular notifications but also advertisements, websites, and apps began gathering subscribers. When push ad networks emerged, it became possible not only to send notifications to subscribers but also to “sell” or “rent” them to other businesses.
This way, both advertisers and publishers benefited. Ad networks for advertisers could help reach a much wider audience since they deliver millions of daily impressions through push ads. Ad networks for publishers, on the other hand, offer substantial monetization opportunities.
When push notifications became a viable option for advertisers, many push traffic networks were born to cater to this new form of advertising. After all, it would be difficult for advertisers to search the Internet for people or companies that sell or rent their subscribers list and buy from them directly. As such, the main purpose of push notification ad networks is to act as a middleman between publishers and advertisers.
In essence, push traffic networks work in the following (simplified) manner:
Advertisers collaborate with ad networks, which, in turn, have connections with publishers or site owners. Publishers offer users the option to receive push notifications, and when users opt-in, the publisher sells these subscriptions to the ad network. The ad network, in return, sells advertising space to advertisers who create and showcase ads to the subscribed users.
Payments follow a clear path – advertisers pay the push notification traffic ad network, and the ad network compensates the publisher. It’s a straightforward and mutually beneficial model within the push notification ecosystem.
Start digging deeper into push ad networks with our knowledge base:
If you’re looking to save money, choose from the top ad networks with cheap push traffic.
Push ads networks typically use two primary cost models when charging advertisers for their services: Cost per Click (CPC) and Cost per Mille (CPM). Using CPC, advertisers only pay for each click they receive, no matter how many times ads are displayed to different users. In the CPM model, advertisers are charged for every thousand impressions or views of their ad.
Discover valuable insights on push ad platform pricing in these articles:
Regardless of what business model you choose, keep in mind that your creatives have a high CTR, otherwise, your campaign may be paused.
There is a multitude of reasons why working with the best push service you find can be advantageous. Here are some of them:
• Eliminates the need to manually search for sources
Push ad networks were born out of the need for someone to bridge the gap between publisher and advertiser. You won’t have to waste your time searching for traffic sources or even building your own subscribers list: a network solves that for you.
• Wider Reach
What if today you are focusing on one country, the next, you want to shift to a different one? Just as traffic volume is important, so is reach. And we’re not just talking about geolocations, but also device types, traffic types (adult and mainstream), and more.
• Provides Advertisers the ability to choose sources
Since advertisers can monitor the performance of their ads, they can also determine which traffic sources perform adequately or poorly.
You can then use the data you gathered to do one of the following:
Advertisers will have complete control over where their ads will appear, allowing them to optimize their ad spend and improve their conversion rates.
• Can deliver immense traffic volume
Even if you manage to find a publisher wiling to rent his subscriber’s list, what are the chances that you can scale your campaigns? You won’t have a problem when trying to scale if you’re working with a push notification ads network since they have the volume to support your traffic needs.
• Provides advertisers with the capacity to pinpoint and target the right audience
Who would want to waste time and money showing ads to people who are not likely to respond because the offer is not for them? For instance, you wouldn’t want to display an ad for Samsung users to LG users, right? The secret of every successful marketing campaign is being able to narrow down to the right audience based on different targeting options. The best push ads networks can help you with that.
• Ensures monitoring capabilities
While a push traffic network’s reporting capabilities vary from one network to another, it is common practice for such platforms to provide a way for their advertisers to see how well their ads are performing. This way, you can see which sources are delivering the most impressions, clicks, and conversions (if conversion monitoring is turned on).
• Advertisers will not own the push subscribers
One major disadvantage of working with a push notification network is that you won’t have subscribers of your own. You are only “renting” the ad space and would have to continue paying per click or per view.
• Fluctuating Cost per Click
Most push ad networks work on a bidding model, which means the price per click depends upon the traffic availability, the number of competitors, and your competitors’ bids. Nevertheless, push networks still make life much easier for advertisers seeking to utilize push notification ads. The benefits far outweigh the drawbacks.
In reality, you can join multiple push ad networks and run campaigns on several of them; there is no restriction saying you can't work with more than one. However, if you have a limited budget, then you must choose the best push ad network based on your preference and focus your energy (and money) into understanding your traffic source deeply.
Classic push ads are the most common type of push ads. They are available in all push notification ads networks. Web push ads are visible, have an up to 100% delivery rate, and have a pleasant cost. This ad format has one disadvantage: it cannot be shown to iOS users.
In-page push and calendar push ads — can be reached by iOS users. It is possible to find these types of push ads on a limited number of push ad networks. They make these networks extremely advantageous.
In push ad networks, the targeting options for push ads typically include geographical targeting (location-based), device targeting (mobile or desktop), operating system and browser targeting, language targeting and time-based targeting. These options help advertisers reach specific audiences and deliver relevant ads.
Most affiliate marketing verticals show good results with push ads. Adult ad networks and gambling ad networks stay on the top. The full list of in-demand verticals includes the following niches: e-Commerce, Dating, Gambling, Betting, Nutra, Crypto, VPN and utilities, Antivirus, and so on.
Classic push ads are delivered to users who have subscribed to a website, so the target audience varies from one ad network to another.
A good way to find the top push ads network for your needs is to contact a manager and ask what is showing the best results at a time.
Adult ads are only allowed on some push ads networks because they are a specific category of ads. However, there are ad networks that provide traffic for adult offers
with no restrictions. In some dating ad networks, adult ads can be shown with regulations: non-adult landing pages and mainstream creatives.
In most push traffic sources, push ads are sold on a CPC or CPM basis.
The cost of push ads traffic varies by country, vertical, and ad auction. A typical cost of traffic for Tier 1 countries is $0.03, and the cost of traffic for Tier 3 countries is $0.01.
Optimization strategies may include refining your targeting parameters, testing different ad creatives, adjusting bid strategies, and analyzing performance data. Most advertising networks empower affiliates with optimization features – Microbidding, Automauted Rules, Whitelists/Blacklists and more. Experimenting with these tools can help enhance the performance of your push ad campaigns.
Most push ad networks provide real-time analytics and reporting tools, allowing advertisers to track the performance of their campaigns, monitor key metrics, and make data-driven decisions.
The cost of push ads traffic varies by country, vertical, and ad auction. A typical cost of traffic for Tier 1 countries is $0.03, and the cost of traffic for Tier 3 countries is $0.01.
Retargeting options may vary between push ad networks. Some platforms offer retargeting capabilities, allowing advertisers to re-engage users who have interacted with their push notifications previously.
Common pitfalls include neglecting to optimize ad creatives, targeting too broadly, not conducting A/B testing, and ignoring analytics data. Advertisers should stay vigilant in addressing these aspects to maximize the success of their campaigns.
Yes, some push ad networks may have guidelines regarding the frequency of notifications to avoid user fatigue. It’s crucial to strike a balance between engagement and not overwhelming users with excessive notifications. A common recommendation is one impression per user every 24 hours.