Top push ad networks

Top Ad Networks with Сheap Push Traffic in 2023

The abundance of top-notch traffic that costs a penny is a far-off dream of each affiliate marketer. Imagine a world where this dream isn’t just a distant hope, but a tangible reality. There’s a lot of promise from ad networks with good traffic and low cost per click (CPC). 

In this article, we delve into the realm of budget-friendly ad networks that offer low CPC rates. Let’s explore how affiliate marketers can harness the power of the best ad networks with affordable pricing to extract optimal value from their ad campaigns.

Pros and Cons of Low CPC Rates 

While the allure of cheap traffic with low CPC rates is undeniable, it’s important for affiliate marketers to weigh the advantages against the potential drawbacks. 

Pros: 

  • Cost efficiency. Low CPC rates translate to lower advertising costs, allowing marketers to allocate their budgets more effectively across various campaigns and channels;
  • Increased reach. Affordable CPC can lead to a higher number of clicks, expanding your ad’s reach to a larger audience without the budget constraints that high CPC rates might impose;
  • Extend testing opportunities. Lower CPC rates provide room for experimentation with different ad creatives, messaging, and targeting strategies, without the fear of exhausting your budget quickly;
  • Easy entry to affiliate marketing. New to the industry? You are likely to have concerns about earnings, so the pricing strategy with minimal risk can become a viable option before you accumulate solid expertise.

Cons: 

  • Quality vs. quantity. Low CPC rates might attract a larger volume of clicks, but not all of these clicks will result in leads or conversions;
  • Increased сompetition. Affordable CPC rates tend to attract more advertisers, leading to increased competition for the same audience. This competition can drive up bid prices over time;
  • Limited ad placement. Lower CPC rates might restrict ad placement to less prominent positions within platforms, potentially affecting visibility and CTRs;
  • Conversion сhallenges. While generating clicks is essential, the ultimate goal is conversions. Low CPC rates might lead to lower conversion rates if the traffic isn’t adequately targeted or engaged.

Affiliates can strive for low rates anyway because saving the budget is an ongoing concern. But as the number of both low CPC rates pros and cons are equal, it’s important to note that the lowest pricing isn’t the best strategy. The alternative is looking for ad networks that offer affordable pricing and cost-efficient ad formats: push and pops. 

List of Push Ad Networks with Cheap Traffic

Cheap traffic is that’s quite challenging to come by because you never know what competition you take part in and who your rivals are. In spite of this, these ad networks know how to get the most out of your budget.

We’ve complied ad networks that not only offer affordable pricing but also have a knack for filtering out bot traffic that can cause bot-generated clicks because of low CPC. 

Push.House

Minimal CPC for push ads: $0,0001

Minimal deposit: $50

Push.House enjoys global exposure, with an astounding 14 billion impressions generated daily. The network operates exclusively with push ads on a CPC model, catering to affiliates of all expertise levels, including those entering the platform with limited budgets. 

It’s hard to find a platform where promotional codes are distributed more generously than at Push.House. You can subscribe to the Telegram channel @publisher_push_house to have the bot randomly generated a promo code for you. Alternatively, you can use the coupon code “AllPushHouse” to receive a +10% bonus on your initial deposit.

Among the useful features that can also aid in cost-efficiency is Microbidding. By using this function, you can, for instance, reduce bids on sources that yield fewer conversions, ensuring they remain in your campaign and continue to generate at least some traffic.

OnClickA

Minimal CPC for push ads: $0.0001

Minimal deposit: $100

OnClickA is an ad network that offers a new perspective in affiliate marketing. This innovative platform delivers an impressive 4 billion daily impressions and allows affiliates to start with just $30. In turn, affiliate marketers have access to a variety of ad types, motivating many to continue funding their accounts in order to explore the platform’s wide-ranging advertising opportunities. 

Advertising options featured by the platform encompass push notifications, in-page push ads, popunders, in-app advertising, video ads, interstitial, tab-direct links, and native. Among this diversity, the most budget-friendly traffic is sourced from push ad channels. However, the most popular traffic source advertisers can benefit from is an in-page push that generates 2 billion impressions per day, a half from the overall ad coverage.  

Dao.ad

Minimal CPC for push ads: $0,001

Minimal deposit: $20

Dao.ad is not just an ad network with ordinary push traffic you might expect. It proved number one as the top mobile ad network by Affbank in 2019. Total number of impressions originating from the platform monthly makes up 1 billion. The minimal deposit seems to hit all the records – it’s only $20. This deposit will be the starting point for running ad campaigns across 4 formats: push, in-page push, popunders, video ads and native. 

Working with Dao.ad traffic is convenient enough as you can choose from sources categories by quality: Premium, High, Regular, Low. For optimization, affiliates can harness blacklists and whitelists together with Automatic rules feature that help cut off poor quality traffic. 

RollerAds

Minimal CPC for push ads: $0,001

Minimal deposit: $50

RollerAds is a fresh glance at affiliate marketing industry. Founded in 2020, the ad network can already boast the remarkable 2 billion+ impressions per month. To reach the maximum exposure, the ad platform covers all countries. Although, RollerAds limits their capabilities to partnering only with direct advertisers.  

Regarding the pricing options, RollerAds the platform has a lot to offer, e.g. SmartCPC and SmartCPM cost models for budget-conscious campaign optimization. On top of that, advertisers can choose from 2 options of CPA optimization: Recommended and Custom (notorious Automauted Rules).

Kadam

Minimal CPC for push ads: $0,001

Minimal deposit: $50

Kadam is one of the market veterans staggering in numbers. There are 300 billion impressions made every day! Just imagine the traffic volume the platform is ready to offer for their members. Additionally, the Kadam push subscription database counts for 300 million users. Except for push notifications, users can generate traffic through other ad formats: banners, teasers, in-app, in-page push and popunders.

If you crave to benefit from RTB auction and drive the utterly targeted audience rather than just setting as low as possible CPC, make use of Predictor to estimate traffic volume you can potentially get when setting different bids.

ClickAdu

Minimal CPC for push ads: $0,001

Minimal deposit: $100

Clickadu presents itself as a premium ad network that delivers 6 billion+ ad impressions daily. A key highlight of this platform is its efficient pricing system, designed to help advertisers save budget while achieving desired outcomes. 

Beyond the usual CPC and CPM options, Clickadu empower advertisers with Smart CPM and Smart CPA business models. 

  • Smart CPM. According to this scenario, advertisers cover the costs of the second-highest bidder. This ensures competitiveness while curbing excessive spending;
  • Smart CPA. Affiliates pay solely for conversions. This cost-effective approach entails conducting tests to identify high-performing ad zones.

These pricing strategies allow advertisers to maximize budget efficiency. Clickadu also provides an accessible entry point with a low minimum deposit of $100, democratizing the platform for a wide array of advertisers.

If there is any doubt about what traffic type performs best, it is possible to choose the 360° ad coverage option which allows advertisers to promote their offers across different ad formats, such as banners, popunders, push ads, in-page push, video and SKIM

Adsterra 

Minimal CPC for in-page push ads: $0,001

Minimal deposit: $100

Adsterra is the ad platform where it’s possible to place ads through various cost models: CPC, CPM and CPA. The network has tons of 18+ traffic, that can be engaged from both mainstream and adult sources. As for ad formats, Adsterra offers the following options: popunder, banners, native, video and social bar (includes interstitial, in-page push, custom widget and icon notification).

In 2020, Adsterra was awarded by Affbank as the best adult advertising network, so it’s the right choice for those who are about to run adult campaigns. At the same time, Adsterra can be a good solution for affiliates who are looking for a hot offer, because it’s also a popular affiliate network. 

TacoLoco

Minimal CPC for push ads: $0,001

Minimal deposit: $100

TacoLoco is a powerhouse for getting cheap dating and adult traffic through CPC advertising. Every single day, the platform achieves a remarkable 1 billion impressions. The network dabbles in the following advertising types: push ads, in-page push, direct clicks, banners (available upon request). The most profitable form of advertising is push notifications, one of the format TacoLoco adopted first. 

The platform takes great pride in its immediate payment system, accessible around the clock. In terms of pricing, TacoLoco presents click rates that begin from $0.001, which certainly pleases advertisers. Moreover, affiliates are given access to traffic chart with the current data on traffic volumes updated regularly. 

Exoclick

Minimal CPC for push ads: $0,001

Minimal deposit: $200

ExoClick is an ad network that serves +13 billion geo-targeted ads a day to a global network of 75000 web/mobile publisher platforms. Advertisers have great success converting casino and gambling offers with ExoClick. The ad network currently offers 20+ different ad formats, including push notifications, native, video (in-Stream, outstream and slider), direct link and fullpage interstitial, amongst others. 

Those who join Exoclick can run ad campaigns based on SmartCPM or CPC pricing models. The optimization process turns into an easy walk with Bidder, advanced Exoclick feature that combines Automated rules and Target CPA. Aside from that, advertisers can distribute their traffic between different landing pages and creatives based on the success of their traffic sources. 

ROIads

Minimal CPC for push ads: $0,003

Minimal deposit: $250

ROIads is a new ad platform established in 2023. According to its marketing strategy, the network adopts a ROI-driven approach to gain market share. As far as traffic types concerned, platform positioning is also clear – they focus their efforts on exclusively push traffic generation, although other ad formats such as in-page push and pop ads are in the pipeline. 

The ROIads interface is deprived of whistles and bells, however, all essential functionalities are in place. To attain the most targeted traffic, leverage the use of Whitelists/Blacklists and the Microbidding options.

Although the CPC rates are quite reasonable even for Tier-1 countries, the minimum deposit required here is quite high. As a result, this platform may not be suitable for those who are approaching affiliate marketing casually. If you wish to work with ROIads, you need to either embrace its rules or explore other platforms. Thankfully, our article highlights 10 alternative options where affordable push traffic can also be sourced.

Final Thoughts

By strategically leveraging the best ad networks with cheap traffic, such as Dao.ad, Push.House, RollerAds, TacoLoco, Kadam and the other, affiliate marketers can tap into the power of low CPC rates to drive meaningful engagement and conversions while optimizing their budget utilization. On the flip side, it’s essential to remember that the lowest pricing might not always be the top strategy. Before diving in, marketers should weigh both the pros and cons.

The abundance of top-notch traffic that costs a penny is a far-off dream of each affiliate marketer. Imagine a world where this dream isn’t just a distant hope, but a tangible reality. There’s a lot of promise from ad networks with good traffic and low cost per click (CPC). 

In this article, we delve into the realm of budget-friendly ad networks that offer low CPC rates. Let’s explore how affiliate marketers can harness the power of the best ad networks with affordable pricing to extract optimal value from their ad campaigns.

Pros and Cons of Low CPC Rates 

While the allure of cheap traffic with low CPC rates is undeniable, it’s important for affiliate marketers to weigh the advantages against the potential drawbacks. 

Pros: 

  • Cost efficiency. Low CPC rates translate to lower advertising costs, allowing marketers to allocate their budgets more effectively across various campaigns and channels;
  • Increased reach. Affordable CPC can lead to a higher number of clicks, expanding your ad’s reach to a larger audience without the budget constraints that high CPC rates might impose;
  • Extend testing opportunities. Lower CPC rates provide room for experimentation with different ad creatives, messaging, and targeting strategies, without the fear of exhausting your budget quickly;
  • Easy entry to affiliate marketing. New to the industry? You are likely to have concerns about earnings, so the pricing strategy with minimal risk can become a viable option before you accumulate solid expertise.

Cons: 

  • Quality vs. quantity. Low CPC rates might attract a larger volume of clicks, but not all of these clicks will result in leads or conversions;
  • Increased сompetition. Affordable CPC rates tend to attract more advertisers, leading to increased competition for the same audience. This competition can drive up bid prices over time;
  • Limited ad placement. Lower CPC rates might restrict ad placement to less prominent positions within platforms, potentially affecting visibility and CTRs;
  • Conversion сhallenges. While generating clicks is essential, the ultimate goal is conversions. Low CPC rates might lead to lower conversion rates if the traffic isn’t adequately targeted or engaged.

Affiliates can strive for low rates anyway because saving the budget is an ongoing concern. But as the number of both low CPC rates pros and cons are equal, it’s important to note that the lowest pricing isn’t the best strategy. The alternative is looking for ad networks that offer affordable pricing and cost-efficient ad formats: push and pops. 

List of Push Ad Networks with Cheap Traffic

Cheap traffic is that’s quite challenging to come by because you never know what competition you take part in and who your rivals are. In spite of this, these ad networks know how to get the most out of your budget.

We’ve complied ad networks that not only offer affordable pricing but also have a knack for filtering out bot traffic that can cause bot-generated clicks because of low CPC. 

Push.House

Minimal CPC for push ads: $0,0001

Minimal deposit: $50

Push.House enjoys global exposure, with an astounding 14 billion impressions generated daily. The network operates exclusively with push ads on a CPC model, catering to affiliates of all expertise levels, including those entering the platform with limited budgets. 

It’s hard to find a platform where promotional codes are distributed more generously than at Push.House. You can subscribe to the Telegram channel @publisher_push_house to have the bot randomly generated a promo code for you. Alternatively, you can use the coupon code “AllPushHouse” to receive a +10% bonus on your initial deposit.

Among the useful features that can also aid in cost-efficiency is Microbidding. By using this function, you can, for instance, reduce bids on sources that yield fewer conversions, ensuring they remain in your campaign and continue to generate at least some traffic.

OnClickA

Minimal CPC for push ads: $0.0001

Minimal deposit: $100

OnClickA is an ad network that offers a new perspective in affiliate marketing. This innovative platform delivers an impressive 4 billion daily impressions and allows affiliates to start with just $30. In turn, affiliate marketers have access to a variety of ad types, motivating many to continue funding their accounts in order to explore the platform’s wide-ranging advertising opportunities. 

Advertising options featured by the platform encompass push notifications, in-page push ads, popunders, in-app advertising, video ads, interstitial, tab-direct links, and native. Among this diversity, the most budget-friendly traffic is sourced from push ad channels. However, the most popular traffic source advertisers can benefit from is an in-page push that generates 2 billion impressions per day, a half from the overall ad coverage.  

Dao.ad

Minimal CPC for push ads: $0,001

Minimal deposit: $20

Dao.ad is not just an ad network with ordinary push traffic you might expect. It proved number one as the top mobile ad network by Affbank in 2019. Total number of impressions originating from the platform monthly makes up 1 billion. The minimal deposit seems to hit all the records – it’s only $20. This deposit will be the starting point for running ad campaigns across 4 formats: push, in-page push, popunders, video ads and native. 

Working with Dao.ad traffic is convenient enough as you can choose from sources categories by quality: Premium, High, Regular, Low. For optimization, affiliates can harness blacklists and whitelists together with Automatic rules feature that help cut off poor quality traffic. 

RollerAds

Minimal CPC for push ads: $0,001

Minimal deposit: $50

RollerAds is a fresh glance at affiliate marketing industry. Founded in 2020, the ad network can already boast the remarkable 2 billion+ impressions per month. To reach the maximum exposure, the ad platform covers all countries. Although, RollerAds limits their capabilities to partnering only with direct advertisers.  

Regarding the pricing options, RollerAds the platform has a lot to offer, e.g. SmartCPC and SmartCPM cost models for budget-conscious campaign optimization. On top of that, advertisers can choose from 2 options of CPA optimization: Recommended and Custom (notorious Automauted Rules).

Kadam

Minimal CPC for push ads: $0,001

Minimal deposit: $50

Kadam is one of the market veterans staggering in numbers. There are 300 billion impressions made every day! Just imagine the traffic volume the platform is ready to offer for their members. Additionally, the Kadam push subscription database counts for 300 million users. Except for push notifications, users can generate traffic through other ad formats: banners, teasers, in-app, in-page push and popunders.

If you crave to benefit from RTB auction and drive the utterly targeted audience rather than just setting as low as possible CPC, make use of Predictor to estimate traffic volume you can potentially get when setting different bids.

ClickAdu

Minimal CPC for push ads: $0,001

Minimal deposit: $100

Clickadu presents itself as a premium ad network that delivers 6 billion+ ad impressions daily. A key highlight of this platform is its efficient pricing system, designed to help advertisers save budget while achieving desired outcomes. 

Beyond the usual CPC and CPM options, Clickadu empower advertisers with Smart CPM and Smart CPA business models. 

  • Smart CPM. According to this scenario, advertisers cover the costs of the second-highest bidder. This ensures competitiveness while curbing excessive spending;
  • Smart CPA. Affiliates pay solely for conversions. This cost-effective approach entails conducting tests to identify high-performing ad zones.

These pricing strategies allow advertisers to maximize budget efficiency. Clickadu also provides an accessible entry point with a low minimum deposit of $100, democratizing the platform for a wide array of advertisers.

If there is any doubt about what traffic type performs best, it is possible to choose the 360° ad coverage option which allows advertisers to promote their offers across different ad formats, such as banners, popunders, push ads, in-page push, video and SKIM

Adsterra 

Minimal CPC for in-page push ads: $0,001

Minimal deposit: $100

Adsterra is the ad platform where it’s possible to place ads through various cost models: CPC, CPM and CPA. The network has tons of 18+ traffic, that can be engaged from both mainstream and adult sources. As for ad formats, Adsterra offers the following options: popunder, banners, native, video and social bar (includes interstitial, in-page push, custom widget and icon notification).

In 2020, Adsterra was awarded by Affbank as the best adult advertising network, so it’s the right choice for those who are about to run adult campaigns. At the same time, Adsterra can be a good solution for affiliates who are looking for a hot offer, because it’s also a popular affiliate network. 

TacoLoco

Minimal CPC for push ads: $0,001

Minimal deposit: $100

TacoLoco is a powerhouse for getting cheap dating and adult traffic through CPC advertising. Every single day, the platform achieves a remarkable 1 billion impressions. The network dabbles in the following advertising types: push ads, in-page push, direct clicks, banners (available upon request). The most profitable form of advertising is push notifications, one of the format TacoLoco adopted first. 

The platform takes great pride in its immediate payment system, accessible around the clock. In terms of pricing, TacoLoco presents click rates that begin from $0.001, which certainly pleases advertisers. Moreover, affiliates are given access to traffic chart with the current data on traffic volumes updated regularly. 

Exoclick

Minimal CPC for push ads: $0,001

Minimal deposit: $200

ExoClick is an ad network that serves +13 billion geo-targeted ads a day to a global network of 75000 web/mobile publisher platforms. Advertisers have great success converting casino and gambling offers with ExoClick. The ad network currently offers 20+ different ad formats, including push notifications, native, video (in-Stream, outstream and slider), direct link and fullpage interstitial, amongst others. 

Those who join Exoclick can run ad campaigns based on SmartCPM or CPC pricing models. The optimization process turns into an easy walk with Bidder, advanced Exoclick feature that combines Automated rules and Target CPA. Aside from that, advertisers can distribute their traffic between different landing pages and creatives based on the success of their traffic sources. 

ROIads

Minimal CPC for push ads: $0,003

Minimal deposit: $250

ROIads is a new ad platform established in 2023. According to its marketing strategy, the network adopts a ROI-driven approach to gain market share. As far as traffic types concerned, platform positioning is also clear – they focus their efforts on exclusively push traffic generation, although other ad formats such as in-page push and pop ads are in the pipeline. 

The ROIads interface is deprived of whistles and bells, however, all essential functionalities are in place. To attain the most targeted traffic, leverage the use of Whitelists/Blacklists and the Microbidding options.

Although the CPC rates are quite reasonable even for Tier-1 countries, the minimum deposit required here is quite high. As a result, this platform may not be suitable for those who are approaching affiliate marketing casually. If you wish to work with ROIads, you need to either embrace its rules or explore other platforms. Thankfully, our article highlights 10 alternative options where affordable push traffic can also be sourced.

Final Thoughts

By strategically leveraging the best ad networks with cheap traffic, such as Dao.ad, Push.House, RollerAds, TacoLoco, Kadam and the other, affiliate marketers can tap into the power of low CPC rates to drive meaningful engagement and conversions while optimizing their budget utilization. On the flip side, it’s essential to remember that the lowest pricing might not always be the top strategy. Before diving in, marketers should weigh both the pros and cons.

Related Posts

Top Trends in Affiliate Marketing to Look Out in 2024: Yearly Recap and Industry Future

As we peer into the horizon of affiliate marketing for 2024, it’s important to look back at 2023 first. We’ve collected insights from well-known advertising networks about last year, which show us what affiliate marketing trends are coming.  In this article, we dive into the 2023 results of 10 advertising networks, spanning from industry leaders […]
read more

How to Choose Push Ad Network: Comparison Chart

Push advertising makes a fuss among advertisers as it really works. However, push traffic can vary and differ from one another, especially when we tell about its sources – push ad networks. All they have their specifics like ad coverage, cost models, ad formats and so on. But what is the rationale and, finally, how […]
read more