The mobile Gaming industry continues to grow at an astonishing pace. According to an August 2023 forecast by Statista, global mobile Gaming revenue is projected to reach $92.6 billion, accounting for 49% of the entire video game market.
As advertisers look for ways to monetize their games and reach a wider audience, Mobile ad networks have become a key player in the process. In this article, we’ll provide you with a list of the best ad networks for Mobile Games, the types of ad formats they offer, and how to choose the right one.
Mobile Games ad networks act as intermediaries between advertisers (game developers or marketers) and publishers. Essentially, these platforms collect offers from various advertisers and offer them to marketers who run ad campaigns, increasing the number of game downloads and earning money for doing so.
Top ad networks for Mobile Games suggest a variety of ad formats. Choosing the right format is crucial, as it directly impacts the user experience and the success of the ad campaign. Below are the most popular ad formats offered by Gaming ad networks:
Marketers frequently face the challenge of selecting the right ad format for maximizing engagement and conversions. For example, push notifications and native ads, while powerful tools, serve unique purposes and function through distinct mechanisms. Read the article and explore the differences between push and native ads.
And now, let’s proceed with the list of the top 10 ad networks for Mobile Games.
InMobi was founded in 2007 by Naveen Tewari, Abhay Singhal, Amit Gupta, and Mohit Saxena, originally operating under the name “mKhoj” with a focus on SMS-based search services in India. By 2008, the company pivoted towards mobile advertising and rebranded. Over the years, InMobi has grown into a global mobile ad and discovery platform with a presence in multiple countries worldwide.
This is a global mobile advertising platform that helps businesses and app developers reach target audiences with effective ad solutions. One of its standout features is the programmatic ad exchange, allowing developers to serve ads from various sources, driving higher competition and better revenue.
Liftoff is a mobile app game monetization network. Mobile app developers collaborate with Liftoff to make money on their apps by integrating cutting-edge in-app advertising solutions rooted in profound insights and innovative creativity.
Liftoff’s meticulously crafted, data-optimized ads are disseminated across more than 1 billion distinct devices, driving user engagement and enhancing returns for a diverse range of publishers and advertisers, spanning from independent studios to renowned brands.
For developers, Liftoff delivers app promotion opportunities within a premium selection of the top 250 iOS and Android applications. Leveraging in-house video production capabilities, the network customizes campaigns to resonate with specific target demographics and users. Valuable high-LTV users are enticed through video content and premium interstitial placements.
Headquartered in the vibrant city of Austin, Texas, and boasting a global presence with offices worldwide, Digital Turbine is dedicated to matching the perfect app with users at the right moment, transcending GEO boundaries.
Its app promotion strategies empower brands and creators to engage users effectively and elevate brand visibility, while providing a lucrative avenue for mobile content providers to monetize their offers. Through strategic alliances with major mobile carriers like Verizon, AT&T, and US Cellular, Digital Turbine secures exclusive access to pre-installed app placements, ensuring unparalleled reach.
Beyond user acquisition, Digital Turbine services encompass engaging user-centric initiatives, including mobile retargeting campaigns tailored to re-engage existing or lapsed users and steer them towards specific in-app interactions. Complementing its app marketing expertise, the company collaborates with mobile carriers and OEMs to craft bespoke content solutions and billing platforms under their brand identity, enhancing user experience and brand loyalty.
Providing a variety of features to aid app developers in monetizing their mobile applications, AppLovin stands as an Game monetization network. Encompassing high-performing ad formats like interstitial, video, and rewarded video ads, developers can boost their earnings through this platform.
With its expansive global coverage, AppLovin empowers developers to monetize their apps across all regions effectively.
Tapjoy is one of the top ad networks for Mobile Games for both app developers and advertisers alike.
The platform’s offerwall not only connects developers with premium advertisers but also rewards users for their time, creating a valuable win-win scenario. With a significant percentage of top-grossing apps leveraging offerwalls and Tapjoy’s industry leadership, developers can tap into a lucrative stream of revenue.
The platform’s emphasis on user choice and engagement results in high-quality interactions, where the best users are naturally drawn to the advertised content.
Leadbolt functions as an advanced Mobile advertising platform designed for user acquisition and in-app monetization. Using direct partnerships and cutting-edge ad-serving technologies, Leadbolt empowers mobile advertisers to efficiently target and acquire high-quality users on a large scale.
By using AI and Machine Learning algorithms, Leadbolt aids advertisers in precise targeting, attracting relevant audiences to boost user engagement and maximize returns on investment. What is more, these technologies help to develop effective Mobile Game ads.
With a vast outreach, Leadbolt serves over 10 billion ads per month across a network of 65,000+ developers spanning more than 165 countries.
AdMaven is a prominent Push and Popunder ad network that has garnered attention for its exceptional traffic quality and diverse range of offers.
AdMaven stands out for its high-quality traffic, particularly excelling in verticals such as Sweepstakes, Casino, Coupons, Dating, Nutra, Betting, Software, and Mobile Apps. The network suggests two primary types of traffic: push (web push and in-page push) and popunder, with a significant portion originating from file-sharing sites, sport-related sites, and video streaming platforms. Read our article, if you are looking for ad networks with cheap push traffic.
Creating successful campaigns on AdMaven involves meticulous attention to detail. Advertisers can leverage a range of tokens and macros for campaign optimization. These include parameters such as bid price, visitor demographics, device type, browser, and more, enabling precise targeting and customization.
Verve is a well-known ad platform that provides a streamlined and privacy-conscious approach to purchasing and earning on ads. Functioning as a dynamic blend of demand and supply technologies, Verve seamlessly integrates data, media, and technology to drive success and expansion for advertisers and publishers alike, irrespective of the device or geographic location being targeted.
Catering to innovative advertising clients, Verve’s cutting-edge solutions have earned the trust of over 90 leading advertisers in the United States, a global network of 4,000 publishers, and the premier demand-side platforms worldwide.
Chartboost is a prominent player in the Gaming ad network sphere, deeply integrated within the industry through partnerships with numerous top mobile game developers. It is also known as an in-game ad network.
Over 5,500 applications leverage the Chartboost platform to monetize their games, collectively generating over $2 million daily, rendering it an intelligent selection for gaming app developers.
The Chartboost SDK offers a user-friendly setup process and empowers developers with ad space management. Featuring a diverse array of ad formats, lucrative eCPMs, and a transparent revenue-sharing framework, it establishes itself as a top-tier gaming ad network option.
PubScale is a comprehensive growth and monetization platform tailored for mobile publishers seeking to expand their reach and optimize revenue streams efficiently. With a focus on delivering cutting-edge solutions, PubScale offers a one-stop solution for monetizing apps and games effectively.
PubScale has facilitated over 100,000 sign ups in a month, with a notable global CPM exceeding $100 and a 12% revenue uplift for users.
PubScale prides itself as the ad platform designed by developers, for developers. This developer-centric ethos ensures tailored solutions that cater to the unique needs and challenges faced by app and game developers.
Selecting the best ad network for the Gaming vertical involves considering several key factors to ensure optimal monetization and user engagement. Here are some steps to help you choose the right platform to run traffic:
Selecting the right Mobile Games ad network in 2024 is crucial for maximizing revenue and ensuring a positive user experience. With a plethora of options available, from networks suggesting various ad formats to those with global reach or specialized regional focus, game developers must carefully consider factors such as ad formats, target markets, eCPMs, and fill rates when making their choices.
The mobile Gaming industry continues to grow at an astonishing pace. According to an August 2023 forecast by Statista, global mobile Gaming revenue is projected to reach $92.6 billion, accounting for 49% of the entire video game market.
As advertisers look for ways to monetize their games and reach a wider audience, Mobile ad networks have become a key player in the process. In this article, we’ll provide you with a list of the best ad networks for Mobile Games, the types of ad formats they offer, and how to choose the right one.
Mobile Games ad networks act as intermediaries between advertisers (game developers or marketers) and publishers. Essentially, these platforms collect offers from various advertisers and offer them to marketers who run ad campaigns, increasing the number of game downloads and earning money for doing so.
Top ad networks for Mobile Games suggest a variety of ad formats. Choosing the right format is crucial, as it directly impacts the user experience and the success of the ad campaign. Below are the most popular ad formats offered by Gaming ad networks:
Marketers frequently face the challenge of selecting the right ad format for maximizing engagement and conversions. For example, push notifications and native ads, while powerful tools, serve unique purposes and function through distinct mechanisms. Read the article and explore the differences between push and native ads.
And now, let’s proceed with the list of the top 10 ad networks for Mobile Games.
InMobi was founded in 2007 by Naveen Tewari, Abhay Singhal, Amit Gupta, and Mohit Saxena, originally operating under the name “mKhoj” with a focus on SMS-based search services in India. By 2008, the company pivoted towards mobile advertising and rebranded. Over the years, InMobi has grown into a global mobile ad and discovery platform with a presence in multiple countries worldwide.
This is a global mobile advertising platform that helps businesses and app developers reach target audiences with effective ad solutions. One of its standout features is the programmatic ad exchange, allowing developers to serve ads from various sources, driving higher competition and better revenue.
Liftoff is a mobile app game monetization network. Mobile app developers collaborate with Liftoff to make money on their apps by integrating cutting-edge in-app advertising solutions rooted in profound insights and innovative creativity.
Liftoff’s meticulously crafted, data-optimized ads are disseminated across more than 1 billion distinct devices, driving user engagement and enhancing returns for a diverse range of publishers and advertisers, spanning from independent studios to renowned brands.
For developers, Liftoff delivers app promotion opportunities within a premium selection of the top 250 iOS and Android applications. Leveraging in-house video production capabilities, the network customizes campaigns to resonate with specific target demographics and users. Valuable high-LTV users are enticed through video content and premium interstitial placements.
Headquartered in the vibrant city of Austin, Texas, and boasting a global presence with offices worldwide, Digital Turbine is dedicated to matching the perfect app with users at the right moment, transcending GEO boundaries.
Its app promotion strategies empower brands and creators to engage users effectively and elevate brand visibility, while providing a lucrative avenue for mobile content providers to monetize their offers. Through strategic alliances with major mobile carriers like Verizon, AT&T, and US Cellular, Digital Turbine secures exclusive access to pre-installed app placements, ensuring unparalleled reach.
Beyond user acquisition, Digital Turbine services encompass engaging user-centric initiatives, including mobile retargeting campaigns tailored to re-engage existing or lapsed users and steer them towards specific in-app interactions. Complementing its app marketing expertise, the company collaborates with mobile carriers and OEMs to craft bespoke content solutions and billing platforms under their brand identity, enhancing user experience and brand loyalty.
Providing a variety of features to aid app developers in monetizing their mobile applications, AppLovin stands as an Game monetization network. Encompassing high-performing ad formats like interstitial, video, and rewarded video ads, developers can boost their earnings through this platform.
With its expansive global coverage, AppLovin empowers developers to monetize their apps across all regions effectively.
Tapjoy is one of the top ad networks for Mobile Games for both app developers and advertisers alike.
The platform’s offerwall not only connects developers with premium advertisers but also rewards users for their time, creating a valuable win-win scenario. With a significant percentage of top-grossing apps leveraging offerwalls and Tapjoy’s industry leadership, developers can tap into a lucrative stream of revenue.
The platform’s emphasis on user choice and engagement results in high-quality interactions, where the best users are naturally drawn to the advertised content.
Leadbolt functions as an advanced Mobile advertising platform designed for user acquisition and in-app monetization. Using direct partnerships and cutting-edge ad-serving technologies, Leadbolt empowers mobile advertisers to efficiently target and acquire high-quality users on a large scale.
By using AI and Machine Learning algorithms, Leadbolt aids advertisers in precise targeting, attracting relevant audiences to boost user engagement and maximize returns on investment. What is more, these technologies help to develop effective Mobile Game ads.
With a vast outreach, Leadbolt serves over 10 billion ads per month across a network of 65,000+ developers spanning more than 165 countries.
AdMaven is a prominent Push and Popunder ad network that has garnered attention for its exceptional traffic quality and diverse range of offers.
AdMaven stands out for its high-quality traffic, particularly excelling in verticals such as Sweepstakes, Casino, Coupons, Dating, Nutra, Betting, Software, and Mobile Apps. The network suggests two primary types of traffic: push (web push and in-page push) and popunder, with a significant portion originating from file-sharing sites, sport-related sites, and video streaming platforms. Read our article, if you are looking for ad networks with cheap push traffic.
Creating successful campaigns on AdMaven involves meticulous attention to detail. Advertisers can leverage a range of tokens and macros for campaign optimization. These include parameters such as bid price, visitor demographics, device type, browser, and more, enabling precise targeting and customization.
Verve is a well-known ad platform that provides a streamlined and privacy-conscious approach to purchasing and earning on ads. Functioning as a dynamic blend of demand and supply technologies, Verve seamlessly integrates data, media, and technology to drive success and expansion for advertisers and publishers alike, irrespective of the device or geographic location being targeted.
Catering to innovative advertising clients, Verve’s cutting-edge solutions have earned the trust of over 90 leading advertisers in the United States, a global network of 4,000 publishers, and the premier demand-side platforms worldwide.
Chartboost is a prominent player in the Gaming ad network sphere, deeply integrated within the industry through partnerships with numerous top mobile game developers. It is also known as an in-game ad network.
Over 5,500 applications leverage the Chartboost platform to monetize their games, collectively generating over $2 million daily, rendering it an intelligent selection for gaming app developers.
The Chartboost SDK offers a user-friendly setup process and empowers developers with ad space management. Featuring a diverse array of ad formats, lucrative eCPMs, and a transparent revenue-sharing framework, it establishes itself as a top-tier gaming ad network option.
PubScale is a comprehensive growth and monetization platform tailored for mobile publishers seeking to expand their reach and optimize revenue streams efficiently. With a focus on delivering cutting-edge solutions, PubScale offers a one-stop solution for monetizing apps and games effectively.
PubScale has facilitated over 100,000 sign ups in a month, with a notable global CPM exceeding $100 and a 12% revenue uplift for users.
PubScale prides itself as the ad platform designed by developers, for developers. This developer-centric ethos ensures tailored solutions that cater to the unique needs and challenges faced by app and game developers.
Selecting the best ad network for the Gaming vertical involves considering several key factors to ensure optimal monetization and user engagement. Here are some steps to help you choose the right platform to run traffic:
Selecting the right Mobile Games ad network in 2024 is crucial for maximizing revenue and ensuring a positive user experience. With a plethora of options available, from networks suggesting various ad formats to those with global reach or specialized regional focus, game developers must carefully consider factors such as ad formats, target markets, eCPMs, and fill rates when making their choices.
Blog
Blog
