The UK is one of the most attractive and competitive markets for affiliates due to its high purchasing power, advanced digital ecosystem, and diverse online audience. To effectively tap into this market, it’s crucial to partner with reliable ad networks that offer premium traffic and advanced targeting tools.
This article highlights some of the top UK ad networks that can help maximize your campaign’s success.
The United Kingdom (UK) is one of the most influential advertising markets globally, encompassing the countries of England, Scotland, Wales, and Northern Ireland. London serves as the central hub for advertising and digital marketing. Great Britain, with its advanced infrastructure and high internet penetration, offers a fertile ground for advertisers to reach a diverse and tech-savvy audience.
As of 2024, 97,8% of the UK population is online, with users heavily engaging in messaging, social media, and online shopping. For affiliate marketers, this translates into a high-conversion geo with a mature audience that is receptive to targeted campaigns.
Furthermore, the UK’s regulatory environment is fairly stringent, ensuring transparency in advertising practices, making it a stable and trustworthy region for running campaigns. Whether you’re looking to promote eCommerce, finance, gaming, or lead generation offers, the UK’s strong purchasing power and established digital economy make it a top destination for performance marketers.
Now, let’s take a closer look at the top UK networks that offer the best opportunities for affiliate marketers.
PropellerAds is a leading multisource advertising platform that provides media buyers, agencies, brand owners, and affiliate marketers with access to unique traffic sources and AI-driven ad-serving and optimization tools. One of the platform’s top-performing formats is in-page push, which is exceptionally effective for targeting iOS users – Apple devices are highly popular in the UK. This innovative ad type allows advertisers to reach a premium audience that is typically harder to engage, maximizing the potential for successful campaigns in the UK market.
Key advantages of PropellerAds include advanced targeting options. Utilize demographic and interest-based targeting for push ads to reach the most relevant audience segments.
Key features:
RichAds is a top-tier ad network known for its focus on push ad formats, catering to Tier-1 countries like the UK. Launched in 2018, it delivers over 5 billion daily impressions across 220 countries, making it ideal for advertisers targeting high-value markets.
The platform supports multiple ad formats, including push ads, in-page push, direct click, native, and pops, with advanced device targeting by manufacturers and models. RichAds operates on CPC and CPM pricing models and offers powerful optimization tools like Target CPA, Microbidding, Automated Rules, and the unique Performance Mode, which auto-adds top-performing sources to campaigns.
Advertisers with a $3000+ budget can also outsource campaign management to dedicated managers, while the ASAP and Evenly budget allocation options offer flexibility in how campaigns are paced.
Key features:
ClickAdu started as a pop ad network in 2014 and has evolved into a major multi-format platform over the past decade. Today, the platform handles an impressive 5,8 billion ad impressions daily and partners with over 3500 publishers, all of whom undergo rigorous screening to ensure quality. The majority of traffic comes from key markets like the United States, India, Germany, and Vietnam, with push traffic being particularly in demand, generating 3,3 billion impressions daily.
ClickAdu reach extends beyond traditional publishers’ websites, encompassing audiences from YouTube and Google, which broadens the scope of campaigns. The platform offers a variety of ad formats, allowing advertisers to tap into hard-to-reach traffic sources, including Anti-AdBlock zones and iOS audiences.
Key features:
HilltopAds, a UK-based self-serve ad network, is designed to meet the needs of both advertisers and publishers. The platform provides a range of ad formats, including popunders, in-page push ads, video ads (pre-roll), banners, and direct links. With an intuitive interface and dedicated manager support, HilltopAds simplifies campaign management and enhances ad performance.
Recognized as one of the top mobile ad networks, it offers high CPM rates and is especially effective in driving mobile traffic. Its advanced mobile targeting options and multilingual support make it accessible to a global audience.
Key features:
As the mobile advertising market in the UK continues to grow – valued at $18.8 billion in 2021 and projected to reach $29.3 billion by 2025 – advertisers need robust, flexible solutions to tap into this expanding audience. EZmob stands out as a self-serve mobile ad network perfectly positioned to help advertisers and publishers capitalize on the UK’s booming mobile ecosystem.
Offering over 5 billion daily impressions across pop, display, and native ads, EZmob partners with leading publishers and top-tier brands to provide extensive reach and performance. With a starting budget of just $100, advertisers can choose between a self-serve dashboard for greater control or a managed account for hands-on support.
EZmob advanced technology, including a smart optimization algorithm and dynamic targeting, ensures precise audience segmentation based on OS, location, carrier, and more. The platform also allows advertisers to remove underperforming placements and publishers, further optimizing results. In a competitive UK market, EZmob’s real-time reporting and sophisticated targeting tools make it an ideal choice for mobile campaigns.
Key features:
TrafficHunt is a global ad network offering over 10 billion impressions monthly across 200+ countries, including the UK. Known for its competitive pricing, advertisers targeting the UK can benefit from a minimal CPC rate of just $0.10, making it a cost-effective option for scaling campaigns in this key market. TrafficHunt supports various ad formats such as push ads, popunders, banners, in-page push, and navigation tabs, catering to a wide range of industries.
TrafficHunt track record boasts a staggering 91000+ result-driven campaigns. The payment models for advertisers and publishers are CPC and CPM. Additionally, publishers are paid on a Revshare basis.
Key features:
OnClickA is an ad network that offers a new perspective in affiliate marketing. This innovative platform delivers an impressive 4 billion daily impressions and allows affiliates to start with just $30. In turn, affiliate marketers have access to a variety of ad types, motivating many to continue funding their accounts in order to explore the platform’s wide-ranging advertising opportunities.
Advertising options featured by the platform encompass push notifications, in-page push ads, popunders, in-app advertising, video ads, interstitial, tab-direct links, and native. Among this diversity, the most budget-friendly traffic is sourced from push ad channels. However, the most popular traffic source advertisers can benefit from is an in-page push that generates 2 billion impressions per day, a half from the overall ad coverage.
Key Features:
RollerAds is a fresh glance at the affiliate marketing industry. The ad platform generates 5 million daily clicks, which is impressive for even seasoned affiliate marketers. The ad platform covers all GEOs, with a strong presence in the UK. It offers advanced optimization features and provides good UK traffic for almost any vertical. Regarding the pricing options, RollerAds the platform has a lot to offer, e.g. SmartCPC and SmartCPM cost models.
RollerAds traffic comes from direct publishers. Beyound the UK, the best-converted sources are provided by publishers from the US, LATAM, DE, IT and ES. All joined publishers have to use SendPulse to filter out both bot and fraud traffic. By using internal anti-fraud, the company also ensures security on its end.
Key Features:
9. Pushub
Founded in 2020, Pushub offers a self-serve ad platform that supports affiliates, advertisers, and publishers. Pushub operates with a network of 13000 direct partners and reaches around 23,7 million unique push users every day across 220+ countries. Daily, the platform provides around 500 million ad impressions. This extensive reach makes it a practical choice for advertisers looking to enhance visibility and for publishers aiming to monetize their sites efficiently.
The platform serves a wide range of key global markets including the US, Brazil, the UK, Spain, France, Italy, Germany, Russia, India, and Australia. Audiences the ad network engages are Mainstream and Dating (Adult). Due to the widespread use of mobile devices across the globe, mobile traffic leads on the platform.
Key Features:
MyBid is a fully managed ad network that can be valuable for affiliates, direct advertisers and publishers who are ready to rely on the expertise of professional media buyers. As an alternative to self-serve platforms, it offers an all-inclusive service for users. Previously, Mybid was working privately, but now it’s a public ad network that can provide any marketer with traffic in all popular verticals worldwide.
Traffic at MyBid can be bought directly or through brokers depending on the offer and vertical. Top GEOs for targeting on the platform are the UK, the USA, Canada, Germany and Australia. Overall, the network focuses on many countries across the globe, covering all tiers. The lowest bid for tier-1 countries is $0,000169.
Key Features:
The UK remains a highly desirable market for advertisers, thanks to its strong digital economy, high purchasing power, and a receptive online audience. Partnering with the right ad networks is essential for successfully navigating this competitive landscape. UK networks like PropellerAds, RichAds, and EZmob offer advanced targeting, premium traffic sources, and innovative ad formats that can help maximize campaign performance.
Whether you’re running mobile campaigns, push ads, or native advertising, these top UK ad networks provide the tools and reach needed to scale your efforts efficiently. As the mobile ad market in the UK continues to grow, leveraging the capabilities of these networks will ensure you’re positioned to capture valuable opportunities in this dynamic geo.
The UK is one of the most attractive and competitive markets for affiliates due to its high purchasing power, advanced digital ecosystem, and diverse online audience. To effectively tap into this market, it’s crucial to partner with reliable ad networks that offer premium traffic and advanced targeting tools.
This article highlights some of the top UK ad networks that can help maximize your campaign’s success.
The United Kingdom (UK) is one of the most influential advertising markets globally, encompassing the countries of England, Scotland, Wales, and Northern Ireland. London serves as the central hub for advertising and digital marketing. Great Britain, with its advanced infrastructure and high internet penetration, offers a fertile ground for advertisers to reach a diverse and tech-savvy audience.
As of 2024, 97,8% of the UK population is online, with users heavily engaging in messaging, social media, and online shopping. For affiliate marketers, this translates into a high-conversion geo with a mature audience that is receptive to targeted campaigns.
Furthermore, the UK’s regulatory environment is fairly stringent, ensuring transparency in advertising practices, making it a stable and trustworthy region for running campaigns. Whether you’re looking to promote eCommerce, finance, gaming, or lead generation offers, the UK’s strong purchasing power and established digital economy make it a top destination for performance marketers.
Now, let’s take a closer look at the top UK networks that offer the best opportunities for affiliate marketers.
PropellerAds is a leading multisource advertising platform that provides media buyers, agencies, brand owners, and affiliate marketers with access to unique traffic sources and AI-driven ad-serving and optimization tools. One of the platform’s top-performing formats is in-page push, which is exceptionally effective for targeting iOS users – Apple devices are highly popular in the UK. This innovative ad type allows advertisers to reach a premium audience that is typically harder to engage, maximizing the potential for successful campaigns in the UK market.
Key advantages of PropellerAds include advanced targeting options. Utilize demographic and interest-based targeting for push ads to reach the most relevant audience segments.
Key features:
RichAds is a top-tier ad network known for its focus on push ad formats, catering to Tier-1 countries like the UK. Launched in 2018, it delivers over 5 billion daily impressions across 220 countries, making it ideal for advertisers targeting high-value markets.
The platform supports multiple ad formats, including push ads, in-page push, direct click, native, and pops, with advanced device targeting by manufacturers and models. RichAds operates on CPC and CPM pricing models and offers powerful optimization tools like Target CPA, Microbidding, Automated Rules, and the unique Performance Mode, which auto-adds top-performing sources to campaigns.
Advertisers with a $3000+ budget can also outsource campaign management to dedicated managers, while the ASAP and Evenly budget allocation options offer flexibility in how campaigns are paced.
Key features:
ClickAdu started as a pop ad network in 2014 and has evolved into a major multi-format platform over the past decade. Today, the platform handles an impressive 5,8 billion ad impressions daily and partners with over 3500 publishers, all of whom undergo rigorous screening to ensure quality. The majority of traffic comes from key markets like the United States, India, Germany, and Vietnam, with push traffic being particularly in demand, generating 3,3 billion impressions daily.
ClickAdu reach extends beyond traditional publishers’ websites, encompassing audiences from YouTube and Google, which broadens the scope of campaigns. The platform offers a variety of ad formats, allowing advertisers to tap into hard-to-reach traffic sources, including Anti-AdBlock zones and iOS audiences.
Key features:
HilltopAds, a UK-based self-serve ad network, is designed to meet the needs of both advertisers and publishers. The platform provides a range of ad formats, including popunders, in-page push ads, video ads (pre-roll), banners, and direct links. With an intuitive interface and dedicated manager support, HilltopAds simplifies campaign management and enhances ad performance.
Recognized as one of the top mobile ad networks, it offers high CPM rates and is especially effective in driving mobile traffic. Its advanced mobile targeting options and multilingual support make it accessible to a global audience.
Key features:
As the mobile advertising market in the UK continues to grow – valued at $18.8 billion in 2021 and projected to reach $29.3 billion by 2025 – advertisers need robust, flexible solutions to tap into this expanding audience. EZmob stands out as a self-serve mobile ad network perfectly positioned to help advertisers and publishers capitalize on the UK’s booming mobile ecosystem.
Offering over 5 billion daily impressions across pop, display, and native ads, EZmob partners with leading publishers and top-tier brands to provide extensive reach and performance. With a starting budget of just $100, advertisers can choose between a self-serve dashboard for greater control or a managed account for hands-on support.
EZmob advanced technology, including a smart optimization algorithm and dynamic targeting, ensures precise audience segmentation based on OS, location, carrier, and more. The platform also allows advertisers to remove underperforming placements and publishers, further optimizing results. In a competitive UK market, EZmob’s real-time reporting and sophisticated targeting tools make it an ideal choice for mobile campaigns.
Key features:
TrafficHunt is a global ad network offering over 10 billion impressions monthly across 200+ countries, including the UK. Known for its competitive pricing, advertisers targeting the UK can benefit from a minimal CPC rate of just $0.10, making it a cost-effective option for scaling campaigns in this key market. TrafficHunt supports various ad formats such as push ads, popunders, banners, in-page push, and navigation tabs, catering to a wide range of industries.
TrafficHunt track record boasts a staggering 91000+ result-driven campaigns. The payment models for advertisers and publishers are CPC and CPM. Additionally, publishers are paid on a Revshare basis.
Key features:
OnClickA is an ad network that offers a new perspective in affiliate marketing. This innovative platform delivers an impressive 4 billion daily impressions and allows affiliates to start with just $30. In turn, affiliate marketers have access to a variety of ad types, motivating many to continue funding their accounts in order to explore the platform’s wide-ranging advertising opportunities.
Advertising options featured by the platform encompass push notifications, in-page push ads, popunders, in-app advertising, video ads, interstitial, tab-direct links, and native. Among this diversity, the most budget-friendly traffic is sourced from push ad channels. However, the most popular traffic source advertisers can benefit from is an in-page push that generates 2 billion impressions per day, a half from the overall ad coverage.
Key Features:
RollerAds is a fresh glance at the affiliate marketing industry. The ad platform generates 5 million daily clicks, which is impressive for even seasoned affiliate marketers. The ad platform covers all GEOs, with a strong presence in the UK. It offers advanced optimization features and provides good UK traffic for almost any vertical. Regarding the pricing options, RollerAds the platform has a lot to offer, e.g. SmartCPC and SmartCPM cost models.
RollerAds traffic comes from direct publishers. Beyound the UK, the best-converted sources are provided by publishers from the US, LATAM, DE, IT and ES. All joined publishers have to use SendPulse to filter out both bot and fraud traffic. By using internal anti-fraud, the company also ensures security on its end.
Key Features:
9. Pushub
Founded in 2020, Pushub offers a self-serve ad platform that supports affiliates, advertisers, and publishers. Pushub operates with a network of 13000 direct partners and reaches around 23,7 million unique push users every day across 220+ countries. Daily, the platform provides around 500 million ad impressions. This extensive reach makes it a practical choice for advertisers looking to enhance visibility and for publishers aiming to monetize their sites efficiently.
The platform serves a wide range of key global markets including the US, Brazil, the UK, Spain, France, Italy, Germany, Russia, India, and Australia. Audiences the ad network engages are Mainstream and Dating (Adult). Due to the widespread use of mobile devices across the globe, mobile traffic leads on the platform.
Key Features:
MyBid is a fully managed ad network that can be valuable for affiliates, direct advertisers and publishers who are ready to rely on the expertise of professional media buyers. As an alternative to self-serve platforms, it offers an all-inclusive service for users. Previously, Mybid was working privately, but now it’s a public ad network that can provide any marketer with traffic in all popular verticals worldwide.
Traffic at MyBid can be bought directly or through brokers depending on the offer and vertical. Top GEOs for targeting on the platform are the UK, the USA, Canada, Germany and Australia. Overall, the network focuses on many countries across the globe, covering all tiers. The lowest bid for tier-1 countries is $0,000169.
Key Features:
The UK remains a highly desirable market for advertisers, thanks to its strong digital economy, high purchasing power, and a receptive online audience. Partnering with the right ad networks is essential for successfully navigating this competitive landscape. UK networks like PropellerAds, RichAds, and EZmob offer advanced targeting, premium traffic sources, and innovative ad formats that can help maximize campaign performance.
Whether you’re running mobile campaigns, push ads, or native advertising, these top UK ad networks provide the tools and reach needed to scale your efforts efficiently. As the mobile ad market in the UK continues to grow, leveraging the capabilities of these networks will ensure you’re positioned to capture valuable opportunities in this dynamic geo.
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