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Launching a campaign can be quite a challenge, especially when it comes to setting bids. But what if you could simplify this process and focus on more important tasks?
RollerAds introduces a new smart bidding model — CPA Goal, which allows you to automatically optimize campaigns and manage your ad budget efficiently. Now you can forget about complex CPC or CPM calculations and leave the math to RollerAds, focusing on more interesting things, like counting your ROI.
CPA Goal is a new bidding strategy that automatically optimizes your campaign based on the Target CPA (Cost Per Action). Just like in traditional campaigns, advertisers pay for clicks or impressions, but with CPA Goal, there’s no need to manually set CPC or CPM — everything is calculated automatically. This allows you to pay less and achieve key performance indicators (KPIs). You set your desired cost per conversion, and RollerAds takes care of the rest.
Here’s how it works:
To demonstrate the setup of the new CPA Goal model, the RollerAds team launched a push campaign with the sweepstakes offer NL – Albert Heijn.
Best-converting creatives
Campaign settings:
Once the campaign started, traffic began flowing, and the team began optimizing the campaign.
The best results came from a creative that achieved an average LP CTR of around 30-35% over the week.
Result: After 7 days, the campaign generated $200 in revenue, with a 24.46% ROI and $46.93 profit. More information can be found on the RollerAds blog.
Resource efficiency: data-driven optimization and automation help you achieve KPIs with minimal effort.
CPA Goal by RollerAds is a powerful tool for optimizing your ad campaigns, allowing you to automate processes, efficiently manage your budget, and achieve goals with minimal time and resource investment. By using this model, you can focus on results and get the most out of every ad investment.
If you want to enhance the effectiveness of your campaigns and reduce risks, sign up with RollerAds and start using CPA Goal today — it’s a veritable time and money saver.
Launching a campaign can be quite a challenge, especially when it comes to setting bids. But what if you could simplify this process and focus on more important tasks?
RollerAds introduces a new smart bidding model — CPA Goal, which allows you to automatically optimize campaigns and manage your ad budget efficiently. Now you can forget about complex CPC or CPM calculations and leave the math to RollerAds, focusing on more interesting things, like counting your ROI.
CPA Goal is a new bidding strategy that automatically optimizes your campaign based on the Target CPA (Cost Per Action). Just like in traditional campaigns, advertisers pay for clicks or impressions, but with CPA Goal, there’s no need to manually set CPC or CPM — everything is calculated automatically. This allows you to pay less and achieve key performance indicators (KPIs). You set your desired cost per conversion, and RollerAds takes care of the rest.
Here’s how it works:
To demonstrate the setup of the new CPA Goal model, the RollerAds team launched a push campaign with the sweepstakes offer NL – Albert Heijn.
Best-converting creatives
Campaign settings:
Once the campaign started, traffic began flowing, and the team began optimizing the campaign.
The best results came from a creative that achieved an average LP CTR of around 30-35% over the week.
Result: After 7 days, the campaign generated $200 in revenue, with a 24.46% ROI and $46.93 profit. More information can be found on the RollerAds blog.
Resource efficiency: data-driven optimization and automation help you achieve KPIs with minimal effort.
CPA Goal by RollerAds is a powerful tool for optimizing your ad campaigns, allowing you to automate processes, efficiently manage your budget, and achieve goals with minimal time and resource investment. By using this model, you can focus on results and get the most out of every ad investment.
If you want to enhance the effectiveness of your campaigns and reduce risks, sign up with RollerAds and start using CPA Goal today — it’s a veritable time and money saver.
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